Source: https://martech.org/why-traditional-marketing-systems-cant-keep-up-with-ai-and-what-to-do-about-it/
In 150 years, the manufacturing industry has evolved from a system based on skilled craftsmen to automated, computerized and flexible manufacturing systems.
Today, marketing is based on an apprenticeship system, with mentors, training and experienced professionals overseeing the actions taken.
AI Marketing can potentially increase efficiency and productivity, but will this benefit be challenged if approvals remain manual?